Optimized LED is a vision of Brett Lorenzen. As a child Brett always had a curious interest for how things work and a keen observer of aesthetics while working on commercial construction sites since the age of 16. Brett carried this interest into the University of Colorado where he studied Architectural Engineering with a focus on lighting systems by the infamous professor in the industry, David DiLaura.
Brett continued to tune these interests by applying this knowledge and gaining experience from building design while employed at Clanton Associates, a lighting design firm in Boulder, CO, SmithGroup, an architectural-engineering firm based in Detroit, MI and Henderson Engineers, an MEP engineering firm based in Lenexa, KS. Additionally, Brett has worked for two independent Arizona lighting manufacturer representatives, providing insight on the construction process from inception to construction completion.
With over 12 years of experience as an electrical engineer and seeing a gap in the design industry where the electrical engineer is unable to provide the lighting systems the careful design consideration they deserve, Optimized LED was founded.
Brett is a Licensed Electrical Engineer in California, Colorado, and Arizona.
Mark Lorenzen founded LOR construction in 1982 and has had years of experience with bidding, project management, and providing creative solutions to the construction process.
Mark envisioned filling the price gap on lighting products and deliverable process in the construction industry. When Brett proposed to Mark a desire to provide specialized lighting design and engineering services, Mark immediately jumped on board as an invested partner.
Mark brings to the table many relationships with business partners throughout the design and construction industry, adding connections to your building process.
Mark is a licensed General Contractor in the State of Arizona.
Jacqueline is our highly experienced accountant, keeping the books straight for the company. Her experience and understanding of business principles assists us in running the business responsibly.
Jacqueline holds a notary public seal.
Joy, is a bit of a Jane of all trades. She is skilled at a variety of responsibilities but goes above and beyond every day providing contract management, project coordination and administrative tasks.
Joy, is a valuable asset to the team providing insight on almost all corporate decisions from finances to information technology.
Adaptive Design Build